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By Nick Blaesser, 02/16/22, 11:00AM CST


USHL Veteran to Lead Lancers Revival in the Community

OMAHA, NE. - The Omaha Lancers of the United States Hockey League are proud to announce that Rich Zaber will join the team as its new Vice President of Sales. Rich will help be responsible for managing corporate sales, new ticketing initiatives, and special community engagement projects.

Zaber comes to the Lancers after 19 years with the Sioux City Musketeers, where he started as the Director of Sales in 2003 and assumed the role of club president in 2010. During his tenure with the Musketeers, Rich led the team’s corporate sales efforts, and was responsible for creating new and innovative uses of sponsorship inventory.

As the leader of the Musketeers, Rich led the effort to create meaningful connections between the community and the team, including starting and managing events that raised over $100,000.00 annually for Sioux City charities including the annual Face Off for Charity and the popular Pink in the Rink Game to benefit breast cancer charities.

"I’m excited to get started in Omaha and be a part of the proud tradition of Lancer Hockey," said Zaber, "The Omaha community has always supported the Lancers in the stands by showing up to games, and in the business community through corporate support programs. I’m looking forward to engaging fans, the hockey community, and our corporate partners. I’m departing Sioux City with a great relationship with the Musketeers, and know that I’ll build the same partnerships in Omaha.”

"Rich will be an excellent addition to our organization," said Mike Picozzi, majority owner of the Lancers. "We are all excited that his knowledge and experience will take us in the direction we want to go as it relates to the community, the fans and corporate engagement."

Lloyd Ney, Managing Partner of the Sioux City Musketeers, has confidence that Rich is a great choice for the Lancers. Adding that. “This is going to be a great challenge for Rich, and one that he’ll do a great job with. We’re certainly sad to see him go, but at the same time are excited that another member club of the USHL is going to be able to use his incredible skill set to strengthen their brand."